
The BETTER BE BOLD founder story
Dennis & Roberto: 2 best friends with a great idea.
And as so often, the best things in life begin with a story: Our story begins with Dennis' hair loss. Like 8 out of 10 men, co-founder Dennis suffered from hereditary hair loss.
From hair loss to startup? Find out more about how our start-up story continued...


Houston, we have a problem.
Bali, Indonesia (2016)
"It feels like yesterday. In June 2016, while on vacation in Bali, I noticed for the first time that my hair was thinning. It really bothered me."
Daraufhin folgten
4
Jahre voller Unsicherheit
128
schlaflose Nächte
16
erfolglose Experimente mit diversen Haarwuchsmitteln

No more bad hair days.
Murcia, Spain (2020)
"It was a sunny day in Murcia, the wind exposed my bald spots. It was here that I made the decision and I wanted to go bald with confidence. Because I never wanted to be one of those men who comb their last strands of hair straight across their heads ."
* the photo is from the Barbershop in Murcia.

The decision to go bald is brave, but extremely liberating. For me it was the best decision of my life.
Dennis - Co-founder of BETTER BE BOLD

From hair loss to the best bald cream in the world
When my hair was shaved off and I was now bald, I realized that being bald also had its pitfalls.
Dry scalp, skin irritation from shaving and shiny scalp (I was recognized from a distance of 300m).
Since there was no suitable product on the market, Roberto and I had to change something and that's how our idea was born.
Natural men's care from the Sauerland
We founded BETTER BE BOLD and decided to develop the best bald cream in the world.
With other products such as our Best Face Scenario, we have a big mission:
We combine natural men's care with innovation & lifestyle.
#stayBOLD